More than a little similar to Beats By Dre , they did not sell nearly as well. The company was losing a lot of money and was near bankruptcy. After a couple weeks, 50 went on Twitter. If you get in technically I work for you. People bought into this and other similar tweets and bought over 9 million shares of the stock. H e also made a nother tweet a little later about his involvement with the company and how people should do their own research. As a musician, 50 Cent realized the need for a U.
This idea led to the partnership with Sleek Audio and as a result, in a deal structured by his business manager Greg Collins and Financial Advisor Brad Feinstein, 50 has become an equity partner in the company. It was a perfect match, I didn't want to create another pair of loud headphones, I wanted to create headphones that offer top-level performance, style and new technology," added 50 Cent. Sleek's CEO, Mark Krywko, was excited at the opportunity to work with the world's most toured artist.
He's not just slapping his name on the side of a product, he's part owner of the company and an integral part of what we're doing. By combining our knowledge of acoustics and hearing aid science with 50's experience as a recording artist we've created something that music lovers of all genres are really going to love.
Music listeners don't use earphones and headphones to enjoy music to be part of a group, they use them to escape. Music can take you places you've never been before, it can ease your mind during a trying time, or allow you to escape the physical pain during a long run. Until now, nearly every headphone on the market limited its users by tethering them to their media player. The Sleek by 50 Cent Platinum headphones don't make consumers choose between build quality, sound quality, or even whether or not they'd like to go wireless.
By utilizing Kleer lossless wireless technology, Sleek Platinum headphones offer true, uncompressed wireless sound. Music lovers can enjoy over 60 feet of range, wireless track and volume control, and even sync up to four headphones to one audio source.
Reported in the Business Insider on October 7, ; according to 50 Cent, as represented through his Attorneys:. Sleek missed its launch deadline and never ended up marketing the headphones. However, Mr. The information presented above is only a brief description of the controversy between 50 Cent and Sleek Audio, which began with a devolution of a partnership, segued into an Arbitration Award against Mr. Jackson, and continued in the Bankruptcy Court.
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